The Influence of Motivation and Social Sharing on the Competitiveness of Cibunar Village, Tarogong Kidul District, Garut Regency

sopa Siti Marwah (1) , Mulyaningsih Mulyaningsih (2) , Budi Gan Gan Gumilar (3)
(1) Universitas Garut,
(3) Universitas Garut

Abstrak

The competitiveness of Cibunar Village, Tarogong Kidul District, Garut Regency remains low due to the absence of strong motivation and limited social sharing between community members and village officials in driving village development. Motivation whether conscious or unconscious that prompts individuals to take purposeful action is critical for both the community and officials in achieving desired goals or deriving satisfaction from their efforts. When harnessed effectively, such motivation can trigger the emergence of a competitive village as a desirable place to live. This study employs a descriptive qualitative approach, with a sample of 54 participants comprising village officials, community leaders, grassroots cadres, MSME actors, and youth organizations. The findings highlight the importance of integrating motivation and social sharing through low conflict, community building activities such as joint recreational events, which can strengthen collaboration and enhance village competitiveness. Keywords: motivation, social sharing, competitiveness

Penulis

sopa Siti Marwah
Mulyaningsih Mulyaningsih
Budi Gan Gan Gumilar

Cara Mengutip

The Influence of Motivation and Social Sharing on the Competitiveness of Cibunar Village, Tarogong Kidul District, Garut Regency. (2025). Proceeding International Conference On Sustainable Environment And Innovation (ICOSEI), 1(1). https://doi.org/10.53675/icosei.v1i1.1544

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